Many people are unaware that the cancer risks associated with tobacco extend beyond cigarettes. Chewing tobacco, paan with tobacco, shisha and other smokeless or non-cigarette tobacco products can also increase the risk of cancer.

Hosted by RM Partners Cancer Alliance, this webinar will introduce the ‘It Still Counts’ campaign and raise awareness of non-cigarette tobacco products and the cancers associated with their use.

The webinar will help primary care teams feel better equipped to have conversations with patients about different tobacco products, their potential harms and where patients can access further support.

The webinar will cover:

• an overview of the ‘It Still Counts’ campaign
• key campaign messages
• different types of non-cigarette tobacco products
• how to approach conversations with patients about tobacco use
• available resources, research and referral pathways.